Strategies for Differentiating Your Brand
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Strategies for Differentiating Your Brand

If you’ve done any research on brand differentiation, you’ve probably come across any number of listicles that summarize strategies, with few examples of what those strategies actually look like. As a result, you may still be wondering how “differentiation” works in the real world.
Creating Your Customer Persona
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How To Create Your Customer Persona

The first of the three key components of successful brand positioning is that the value or benefit you claim to offer must be important to your target market. And you can only know what’s important—and relevant—to them if you can get into their heads and hearts.
How To Get Noticed By Brands
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How To Get Noticed By Brands

In the world of social media one thing counts — Personal Branding! The social media world is sleek & can make you loose your grip on a lot of Issues. Building a personal brand will be the epitome of this Article. By the way do brands need Brand Influencers? Let’s take a holistic view!